Author: mktglookingglass

Hi, I'm Lora! I'm currently studying business marketing at RMIT University. My blog posts explore about how digital marketing trends have influenced food businesses. Hope you enjoy reading them!

What’s the best doughnut in Melbourne? Broadsheet!?

If you are living in Melbourne and craving for the fluffy 'holey' dough, what will you do? If you know a foodie friend who has tried all the good places, she might be the one to ask. What if you were that person, who loved to explore good foods in Melbourne, or a common foodie … Continue reading What’s the best doughnut in Melbourne? Broadsheet!?

A $10 discount after spending $2,000! Is Woolworths simply being generous?

Photo on Woolworths Supermarkets offer memberships with special point rewards to their customers. One of them is Woolworths, the leading grocery retailer in Australia. If you spend 2000 dollars at Woolworths supermarkets and other retails belong to the company, you can get a $10 discount on the next purchase. Photo by Moose on Pexels The … Continue reading A $10 discount after spending $2,000! Is Woolworths simply being generous?

Has the mobile app made Uber stand out in Australia?

Uber entered Australia in 2012 and posted a threat to the taxi drivers. According to Roy Morgan, the number of Uber riders in Australia in 2017 increased by more than 400% in average, compared with the number in 2015. Later in 2016, UberEATS gained popularity in the Sydney and Melbourne suburbs. Earlier this year, Uber launched UberPool … Continue reading Has the mobile app made Uber stand out in Australia?

“Smoked Watermelon Looks Like Meat” was shared 378k times! How did this video go viral?

Video: Smoked Watermelon Looks Like Meat New York Insider posted a video about a restaurant that serves the ‘Watermelon Ham’ in New York City called Duck’s Eatery. The video that was hosted by the chef demonstrated how a fresh watermelon was transformed into a roasted-ham-looking fruit, along with a person reviewing the dish. Within a … Continue reading “Smoked Watermelon Looks Like Meat” was shared 378k times! How did this video go viral?

Has the Social Media changed the way cooking is learnt?

Photo credit: Andrea Bricco/Photographer's Choice RF/Getty images Cooking skills of a cuisine are traditionally passed down in a family, from parents to children, from a generation to the next. However, lifestyle changes and the Australian generations have increasingly stopped learning how to cook. On the other hand, there is an upward trend of eating out … Continue reading Has the Social Media changed the way cooking is learnt?